Can We Afford to Have a Future?
Author: Gil Friend Issue: 2022-05-04
Can We Afford to Have a Future?
Living Between Worlds (4/20) With Andrew Winston
On 20 April, Gil Friend hosted Andrew Winston (co-author of NetPositive) to explore WhyTF otherwise smart business execs seem to think that we can’t afford a future.
Summary/reflection by Gil on the NatLogic blog:
As Andrew Winston (co-author of Net Positive) wrote recently: “A banker approached me after a talk and told me that it would be great to invest in the clean economy and other sustainability priorities, but the numbers ‘just don’t pencil out’.” His response: “Yes they do.”Which led me to wonder: “Why do so many otherwise capable business people think that we can’t afford a future?” (Since, as Interface founder Ray Anderson was fond of saying, “If your sustainability program is costing your money, you’re doing it wrong!”)Or, put another way,In this video of my latest Living Between Worlds* webinar, Andrew and I—and 100 or so of our friends and colleagues—explore this mess: both why it’s so, and how how we attempt to untangle it with our clients, by engaging narratives, habits, tools, practices, incentives, and more.You can watch our conversation here. Please comment, like, and subscribe—and let us know if you’d like to bring this conversation into your organization.The next Living Between Worlds is on 18 May 2022 and every third Wednesday. Register here.
Gil is also working on Critical Path Capital, standing up a holding company to acquire, transform, and transition micro/small-cap companies into ecologically-grounded, employee-owned, community-rooted businesses. (Think of it as “the picks and shovels of the next economy.™”)
We’re search stage, looking for established small/medium companies (say ~20 to a few hundred employees) in Energy, Buildings, Mobility, Food+Soil, Circular with an owner/founder approaching retirement and concerned with legacy. Also for financial analysts/designers. Also operating executives. Also seed investors (with right of refusal on subsequent.)
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- Gil Friend (author)
- 2022 (year)
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